LUZHOU, China, Sept. 23, 2024 — The 3rd Global Geographical Indications Products Expo was held from September 20th to 22nd, 2024, at the Luzhou International Conference and Exhibition Center in Luzhou, China. The event was hosted by the Luzhou Municipal People’s Government, organized by the EU Work Committee of the China-Europe Association for Technical and Economic Cooperation, and supported by the Trade Development Bureau of the Ministry of Commerce.
Spain served as the Guest of Honor Nation for the three-day event. Over 30 prominent foreign guests, including ambassadors, delegates, and diplomatic and consular officials from more than 20 countries in China, such as Spain, France, and Madagascar, attended the event to explore new avenues for trade of geographical indication products, investment promotion, and cultural exchange. The event included 11 major themed activities, such as the opening ceremony for the Guest of Honor Nation Hall, the opening ceremony for the China-Europe Geographical Indications Hall, a Chinese and foreign geographical indication products supply and demand matchmaking meeting, e-commerce live streaming, and product selection.
The number of participating enterprises and products reached record highs, with over 60% of participating enterprises engaged in geographical indication product-related businesses. The Expo’s exhibition area spanned 45,000 square meters, divided into spaces such as the Guest of Honor Nation (Spain) Hall, China-Europe Geographical Indications Hall, Baijiu Hall, Special Producing Area Hall, Comprehensive Hall, and Themed County (Gulin) Hall. More than 3,200 unique products were showcased, ranging from Polish ambers and Peruvian alpaca products to Jiangjin’s jade, Youyang’s tea oil, Yanyuan’s apple, Zengcheng’s Simiao rice, Puning’s tangerine orange, and Nansha’s blue crab.
Spain, this year’s Guest of Honor Nation, presented its renowned geographical indication products like olive oil, jamon, cheese, and wine. They also hosted activities related to wine tasting, sliced jamon tasting, and tasting of other classic dishes, aiming to promote Spanish delicacies to both corporate and individual visitors.
Source: The Luzhou Municipal People’s Government
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